PRIVACY POLICY

1. INFORMATION WE COLLECT

We may collect the following types of information:

• Personal Information – such as your name, phone number, email address, and home address when you submit a quote request, contact form, or communicate with us.
• Billing Information – such as billing address and transaction details (Note: all sensitive payment information is processed securely by Stripe; we do not store or process this data directly).
• Technical Information – including IP address, browser type, referring/exit pages, and usage data via cookies and analytics tools.
• Marketing & Engagement Data – such as interactions with our website, email campaigns, ads, or chatbot sessions.

2. HOW WE USE YOUR INFORMATION

We use the information we collect to:

• Respond to inquiries and provide customer service
• Create and send custom quotes
• Schedule and manage installations
• Process payments via our third-party provider (Stripe)
• Improve our website and services using analytics data
• Send marketing communications (with the option to opt out)
• Monitor the effectiveness of our advertising (if applicable)

3. INFORMATION SHARING AND THIRD PARTIES

We may share your information with trusted third-party services, including:

• Stripe – for secure payment processing
• HubSpot – for customer relationship management, communication, and automation
• Google Analytics – to understand site traffic and improve user experience
• Advertising Platforms (e.g., Google Ads, Meta Ads) – if used in the future, for targeted campaigns

We do not sell or rent your personal data to third parties.

4. COOKIES & TRACKING TECHNOLOGIES

We use cookies and similar technologies to:

• Ensure website functionality
• Analyze user behavior and site performance
• Enable future ad personalization and remarketing

You may disable cookies through your browser settings, though some features of our site may not function as intended.

5. DATA SECURITY

We implement reasonable and industry-standard security measures to protect your data:

• SSL encryption on all website forms
• Secure third-party payment gateway (Stripe)
• Internal access to personal information is restricted to authorized personnel only

6. YOUR RIGHTS & CHOICES

You have the right to:

• Access, update, or request deletion of your personal data
• Option out of marketing communications at any time
• Contact us with any privacy-related concerns

To exercise these rights, email us at email@perma-lights.com.

7. CHANGES TO THIS POLICY

8. CONTACT US